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About Elisa Serafini

ABOUT US

Elisa Serafini and Her Ventures

Elisa Serafini is an experienced Business journalist, investor, and advisor in Real Estate Finance and Former manager (10+years) in Real Estate, Tech and Media. She holds a MS in International Business and a BA in Political Science and International Relations. 


She is an awarded public figure in the field of Public Policy, Economics and Media. 

Elisa started her Real Estate Corporate career in 2013 at House&Loft, a luxury real estate company based in Milan, where she handled Corporate Strategy and Marketing and she directly managed the marketing of properties and assets over $1M value in Milan, Sardinia, Lugano, Paris and London. 

She also worked in tech unicorn companies Uber and Glovo as Marketing and Public Affairs Manager, she then founded her own startup Politically, a digital platform for political funding, and she co-invested in several startups. 

As she loves (so many) different things, she also run as a candidate in local election and she served as Deputy Mayor of the City of Genoa. 

She writes regularly for Forbes Italy and she publishes a Real Estate podcast on Spotify.  She currently lives in Bangkok. 


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The Real Estate (Ad)ventures

Elisa Serafini  started investing in Real Estate in 2008, right after the explosion of the Real Estate bubble which she had foreseen after comparing prices in San Diego, New York and Milan. 

She convinced her mother to sell a studio room in Milan as she had foreseen a price collapse coming soon. Elisa, 19 years old at the time, managed the whole sale process, including putting a billboard on the building and negotiating with the buyer without the help of any agency.

With that sale, she convinced her mother to wait for about 1 year before buying another property. With the same amount of money, she was able to secure a 2 bedroom in the same road. 5 years later, she sold the same property with an IRR of 18% and she kept the capital gain to start her own real first investment. 

She bought her first home in 2014, before the Milan Expo. She sold her property in 2016 with a IRR of 22%. She continued her strategy with the mission to sell at market price, buying properties that needed light renovation and were undervalued or not correctly marketed.

She has now invested directly in 10+ properties in 3 countries and helped hundreds of investors in 15+ countries secure their best investments.  




 Why 02 Ventures? 

02- is the phone prefix of Milan, Bangkok and London. 

Milan, Bangkok and London are the first 3 cities where Elisa has directly invested. 


This "lucky" combination of numbers has become immediately the first choice for her new project's name.